Fairly made. Fairly priced. Just honest craftsmanship.
Since 1969
Where Every Thread Carries A Story, Every Weave Holds A Memory. From Our Looms In Banaras To Your Wardrobe, We Welcome You To Drape Stories, Not Just Sarees.
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Designer Banarasis
Traditional Handloom Banarasi Saree Weaving Process
A Banarasi saree comes to life as the weaver patiently interlaces warp and weft on the handloom, adding zari and silk motifs by hand—each step carrying centuries of tradition and artistry.
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Drawing detailed patterns
Design Blueprint
Designers draft the saree’s motifs—borders, buttis, pallu—on graph paper, setting the structural template for manual weaving.
Translating template into punchboard
Patta Preparation
Designers transfer the graph design onto punched cardboard (patta), preparing the pattern guide for the handloom.
Polishing silk threads
Thana/Silk Threads Processing
Raw silk yarn undergoes karahi (polishing) to smoothen and finish threads, prepping them for dyeing and weaving.
Imparting vibrant hues
Colour Infusion
Processed silk threads are dyed as per design needs, ensuring vivid, precisely matched body and border colours.
Ready the weft shuttles
Preparing the Bana
Warp and weft threads are wound onto looms and shuttles (bana), customized per design requirements.
Choosing golden or silver threads
Zari Selection
Weavers select from sona, roopa, or antique zari based on saree colour palette and desired metallic richness.
Small-size proof weaving
Design Trial
A 2–3 inch sample is woven to preview design, correct mistakes, and finalize weave before full production.
Artisan storytelling in threads
Weaving Begins
On the handloom, the weaver gently weaves warp and weft, creating designs with zari and silk.
Inspecting for perfection
Final Check
The saree undergoes a thorough review for weave, zari work, colour consistency, before approval for retail.
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